CRITERIA

Original articles – Original articles must be between 500-750 words,  well written, and fit within the Automotive Industry.

EVALUATION

1 Research– How well is the piece educating the reader while using credible sources?

2 Grammar– How much editing does it require? Is it easy to read?

3 Style– Does the author have a distinct voice?

4 Relevancy– How relatable is the topic? And which editorial category (Sales, BDC, Marketing, Training, etc…) does it apply to?

5 *Solution– Does the story reflect a solution-maker or provide a solution to an issue that can influence the reader’s behavior?

STORY PROPOSALS

Please email story proposals to editor@dealersolutions.info before proceeding with your submission.

Ex: Marketing – The Evolution of Email Marketing

Buyers today are more empowered. Information is abundantly, overwhelmingly available, and buyers are using that easy access to tune out unwanted marketing messages while simultaneously seizing control of their buying processes. This article will discuss the evolution of email marketing. From the history to the trends, the story will highlight some of the best email marketing strategies around the world and explain how their methods are special. It will also provide readers with a special strategy to try personally, and include tips for creativity and expansion.