Friday, February 22, 2019

How Service Appointments And Reservations Destroy Customer Retention, Survey Scores, And Upsells

In my workshops I always like to have plenty of Q & A time so that I can address the real concerns that Service...

Personalization Is The Key To Your Advertising

We are in the midst of an enormous change in the automotive world. Dealerships all over the nation are rethinking advertising, experimenting with social...

Closing Through The Buyers Eyes

Years ago, I spoke at a banquet for top salespeople. Before I gave my talk, the speaker introduced someone in the audience and said,...

Rise And Shine: Scraps Are For Losers!

It was early in the morning, still dark outside. I was wide awake thinking about my day and, like they often do, ideas began...

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Latest article

Dealership Layouts: What’s Most Effective?

This seems to always be a great topic to discuss because there are truly many strengths and some weaknesses in each area. In this...

TRAINING: How Much Does It Really Cost?

“How much does sales training cost?” We hear that question ALL of the time in the auto industry. Especially from management, the decision makers on...

Self-Improvement: How To Get Better At What You Do

Many say that being stagnant is a dangerous thing. If you were to ask me, being truly stagnant, by definition, is impossible. Stagnancy means to stay...