Authors Posts by Jim Roche

Jim Roche

Jim Roche
Jim Roche is Vice President and Fixed Operations Subject Matter Expert at Cox Automotive’s Kelley Blue Book, and the author of Fast Lane: How to Accelerate Service Loyalty and Unlock Its Profit-Making Potential and Fast Break: Creating A Customer-Centric Operating Philosophy for Automotive Service.

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Absent Audience Syndrome

Tired of spending hours writing out Facebook posts for your dealership and only getting two or three “likes” or only a handful of views...

Three Things That Will Increase Profit At Your Dealership Now!

The automotive business is the greatest business on earth. There is no other business that I know of that a person with no experience...

The Secret to Reducing Employee Turnover

Creating a good culture takes time and the right people, but it also takes vision.  As I travel all over the US recruiting and...