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Want a Wildly Successful Personal Brand? Show Yourself Some Love.

February, a month of romance and expectations, is upon us. As some will be disappointed on Valentines Day, others will experience disappointment by the...

Intrusive, Abusive, or Just Plain Not Conducive

In this article, I wanted to keep it simple. Hit you right where it hurts, and get you thinking about a topic that should...

Why Your Local SEO Strategy Isn’t Working

In the past few years, local-specific SEO has become one of the most important and talked-about parts of online marketing. With its own set...
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The Harsh Reality Of Online Reviews

People are talking about your dealership online, but do you know what they're saying and where they're saying it? The social web has made...

Who Cares About Social Media?

Why should I care about making it fit into my dealership? More importantly, for the skeptical dealer, how will social media ever affect my...

The What, Why And How Of YouTube Marketing

The What, Why, and How of YouTube Marketing YouTube is perhaps the most effective platform available to connect with customers online. It is a platform...

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Signs and Symptoms of a Dysfunctional Team

“Dysfunctional” is defined as not operating normally or properly; having malfunctions. Following are signs of a healthy and functional team, as well as their...

How to Win the Battle of the Generations

On one side is the 'old timers.' The loyal, dedicated service writers and techs who have been with you for 10 or 20 years,...

7 Tips for Building a Stronger Team

In an effort to motivate employees, managers talk about team building but not all of them walk the talk. The reality is, most auto...