Six Ways To Increase Dealership Sales 25% Without Adding Expense PART 2

Any dealer can increase sales 25% within 90 days through Total Opportunity Management. Total Opportunity Management is a process that provides dealers an efficient...

Uncovering Opportunity Makes an Elite Sales Force

To uncover is to discover or reveal what has been hidden to your eyes--so, to uncover opportunity is to reveal "an amount of time...

The REAL Secret to Online Sales Success

People want one thing, and they want it now: INFORMATION. We in the industry are taught to holdback as much as possible. Do this,...

Six Ways To Increase Dealership Sales 25% Without Adding Expense Part 1

Any dealer can increase sales 25% within 90 days through Total Opportunity Management. Total Opportunity Management is a process that provides dealers an efficient...

Consumers See Value in Higher CPO Prices

Used-car certification programs are available through all car manufacturers and are joined by numerous warranty companies touting their own versions of vehicle certification. The...

The Importance of Mental Toughness

Mental toughness is a topic widely discussed in athletics, but less often in business. Yet, mental toughness in any job or industry is at...

How To Make Women Hate Your Service Department

I went to the parking lot with full intentions of getting into my car and driving to lunch. That was not happening… As I got out...

Your Content is Not Enough – Delivery Matters

Tonality refers to how you use your voice to speak during your sales appointment. How you speak during your sales appointments will powerfully communicate...

Face and Fix Weak Leadership

There’s just no warm and fuzzy way to say this: our business is littered with weak leaders. They’re ubiquitous. They come from all generations,...

How Effective Is Your Advertising?

Advertising costs are one of the most substantial expenses incurred by any dealership. And often, one of the less audited. Whether this investment is...

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Absent Audience Syndrome

Tired of spending hours writing out Facebook posts for your dealership and only getting two or three “likes” or only a handful of views...

Three Things That Will Increase Profit At Your Dealership Now!

The automotive business is the greatest business on earth. There is no other business that I know of that a person with no experience...

The Secret to Reducing Employee Turnover

Creating a good culture takes time and the right people, but it also takes vision.  As I travel all over the US recruiting and...