Opt-In on Optimism

  There is power in a positive mindset. We see it all the time. Positive people tend to get ahead in business. They see good results...

Smoke and Rearview Mirrors

Magic Tricks, as a kid you probably loved these. Maybe you had a suspicion that the rabbit was under the table, hidden by a...

Are You Ready for the Digital-First Car Buying Experience?

Uber, Amazon, Airbnb. Different industries, different business models but one common theme: each has taken leading-edge technology and used it to alter the traditional...

The Theory of Dealership Evolution

Charles Darwin wrote that the "final cause of all this wedging, must be to sort out proper structure, & adapt it to changes", so that...

The Theory of Dealership Evolution

Charles Darwin wrote that the "final cause of all this wedging, must be to sort out proper structure, & adapt it to changes", so...
Article by Josh Mitchell

Stop Thinking Like a Dealer

August 8th-10th at the beautiful MGM Grand in Las Vegas I will be speaking at Digital Dealer 21. My subject is “Stop Thinking Like...

Guerilla Warfare

Through the years I’ve become famous, or notorious, depending on who you’re talking to, for any number of things I’ve said or done. Regardless,...

Tech Enabled Dealerships Need Tech-Savvy Employees

What do Millennials and technology mean for the future of your auto dealership? The truth of the matter is that you’re going to need...

It’s Time to Part with the Participation Trophies

Entitlement is defined as believing you are owed special rewards, privileges or treatment. In essence entitlement says, “You owe me because I show up...

Plan Ahead The Box Is Dead!

The Box The fact that we still refer to F&I departments as “The Box” is archaic, but its nothing compared to the tactics we used...

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Build on Common Ground

As I continue with a series of articles on the topic of generational leadership it’s important to shift our thinking away from what makes...

Social Media Check-in: The Top Times for Engagement in 2019

Posting content to social media is a continual dance that digital marketers are working to master. The algorithms for platforms like Facebook, Instagram, Linkedin;...

The Real Truth About Long-Term Loyalty

A new generation has taken over and they have a much different approach to loyalty that their predecessors. Customer service still matters, but other...