Thursday, December 13, 2018

Count Every Customer, So Every Customer Counts!

You and your CRM data have a fantastic relationship. It’s a give and take, you input information, and it gives you data that accurately...

Rick Ricart – Keep It Simple

A lot has changed. I sometimes wonder how many people still consider this industry one that is, at heart, simple. There are more intelligent...
Dealer Solutions Magazine powered by Imperial Press Direct

Do You Control Your Showroom?

There is a great deal of talk about creating a unique “customer experience” at dealerships today. A huge push towards transparency, trust, and cooperation...
Dealer Solutions Magazine powered by Imperial Press Direct

Communicating Effectively in Times of Change

Change is unavoidable — it’s part of life. People see the benefits for it, yet organizations often become hijacked by themselves in trying to “manage”...

Stop Fighting Your Customers

Do you remember when you first got into the retail car industry? There was a moment where you were being taught something to do...

The What, Why And How Of YouTube Marketing

The What, Why, and How of YouTube Marketing YouTube is perhaps the most effective platform available to connect with customers online. It is a platform...

The Principal’s Office – Lisa Copeland

At least once a day my phone rings with a fellow car dealer from somewhere else in the country with the same question. “What...

SalesPros GET PAID! Amateurs DON’T!

 It’s been just over two decades now since dropping out of community college my first year in. I was a young 19 year old...

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Latest article

Opt-In on Optimism

  There is power in a positive mindset. We see it all the time. Positive people tend to get ahead in business. They see good results...

Smoke and Rearview Mirrors

Magic Tricks, as a kid you probably loved these. Maybe you had a suspicion that the rabbit was under the table, hidden by a...

How The Service Drive Can Boost Customer Satisfaction

American drivers spend more than 84 billion hours driving a year, according to the U.S. Department of Transportation. Cars are part of American life...