Wednesday, September 19, 2018
Dealer Solutions Magazine

Blame TRUECAR For Not Closing the Deal

Your customer knows what they want. You have it in stock. The buyer has third party validation from TRUECar of what is considered a...

5 Ways for Salespeople and Dealers to Partner with Uber

The rideshare company Uber has revolutionized what we have traditionally known as taxi service.  Uber has created both a rider and a driver mobile...

Check Yourself Before You Wreck Yourself

The tide has changed. Customers are hitting your dealership prior to being a digital lead for you to respond to. Customers are privy to...

Put Off Less People with Non-Disruptive Online Selling

Marketing has significantly changed in the past decade. With the media landscape getting more and more cluttered each day, consumers have likewise grown skeptical...

3 reasons why your dealership needs to be MOBILE

Today’s consumers are always on the go and constantly connected with their digital devices.  A recent Forbes article predicts that by year end 2015,...

Leaders: Stop Making Excuses About Your CRM

In the far majority of dealerships, there are either some or all of the salespeople not using the CRM system. Dealers who are looking...

How Technology Is Changing The Car Buying Process

Consumers experience hi-tech in almost every shopping experience, from targeted sales emails to custom apps on their smartphones. It stands to reason that they...

Who Let That Trojan Horse in The Gates?

It’s funny sometimes how as auto industry vendors, we over complicate things.  Sometimes, it’s done for the sake of that new product. Other times,...

When Implied Permission is NOT GRANTED

First I want to start by saying that I never hawk our wares in the articles that I write. I feel that these articles...

Moving the Auto Industry Forward

I’m truly thankful to be both employed and partnered with one of the top dealers in the country, Marsha McCombs Shields. Her father, Red...

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Latest article

7 Tips for Building a Stronger Team

In an effort to motivate employees, managers talk about team building but not all of them walk the talk. The reality is, most auto...

Avoiding Automotive Digital Marketing Bull Hockey

Internet Directors and GMs are bombarded with automotive vendors nearly daily with solutions for their automotive digital marketing struggles. During my time as a professional digital...

Keep Employees Engaged with Work-Life Balance

Studies show that one of the best ways for companies to become more profitable is to have engaged employees. An engaged employee exhibits high...