Still Indispensable: Why Now is Always the Right Time to Adopt a Social Media...

Still Indispensable: Why Now is Always the Right Time to Adopt a Social Media Marketing Strategy I’m sure you’ve heard the adage that “social media...

Top 5 Characteristics of Strong Social Sellers

Social Selling has become a massively important aspect of the modern automotive sales process. Clients are actively checking dealership Facebook pages, asking friends across...

Getting Socially Savvy at the Sales Desk!

My entry into what’s now called social media was back in 2006 when I first joined LinkedIn.  To me, it wasn’t a great avenue to...

How to ‘Power-Up’ your Lead Count With Live Chat – Four Critical Tips To...

In some ways selling cars in the digital era can be similar to video game battles, except that it’s a real fight for deals,...

Top 3 Video Topics That Convert To Sales

Video is a spectacular, incredible tool for salespeople and dealerships alike to attract visibility and drive people onto the showroom. To maximize the power...
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Recognizing Social Opportunity in Your Dealership

It took years of trial and error for me to learn how to create a social media presence that helped make me my dealership’s...

4 Tips for Creating a Social Presence That Converts

I never imagined that social media would make me my dealership’s top salesperson. I remember my first day on the car lot vividly. My sales...
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6 Ways to Build a “Digital” Sales Team That Creates Results

The focus of Dealers for years now has been on recruiting and retaining top producing “Digital” sales teams. Regardless of whether you call this...
Dealer Solutions Magazine powered by Imperial Press Direct

Where is the love?

I love all kinds of music and usually youʼll catch me on Periscope or Blab.im sharing sales tips form my Mercedes-Benz while blasting hip-hop...
Dealer Solutions Magazine powered by Imperial Press Direct

How to Write Blogs that People Will Actually Read and Share

Blogging is one of the most underutilized inbound marketing strategies within the automotive industry today. There are very few dealers who are doing it,...

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Latest article

Social Media Etiquette for Car Dealers

Automotive social media marketing spans far beyond your dealership’s Facebook business page. Thanks to the rise in social media, many people now feel compelled to...

Turn Customer Nights Into Actionable Insights

Customer Nights hosted by auto dealerships have always been around, but recently there seems to be resurgence in their popularity. Many customer loyalty advocates...
Instagram Best Practices for Car Dealers 2018

Instagram Best Practices for Car Dealers 2018

As one of the fastest growing platforms, Instagram continues to grab the attention of all industries, especially automotive social media marketing advertisers. With a...