Tuesday, September 19, 2017

The Importance of Mental Toughness

Mental toughness is a topic widely discussed in athletics, but less often in business. Yet, mental toughness in any job or industry is at...

How To Make Women Hate Your Service Department

I went to the parking lot with full intentions of getting into my car and driving to lunch. That was not happening… As I got out...

Your Content is Not Enough – Delivery Matters

Tonality refers to how you use your voice to speak during your sales appointment. How you speak during your sales appointments will powerfully communicate...

Face and Fix Weak Leadership

There’s just no warm and fuzzy way to say this: our business is littered with weak leaders. They’re ubiquitous. They come from all generations,...

How Effective Is Your Advertising?

Advertising costs are one of the most substantial expenses incurred by any dealership. And often, one of the less audited. Whether this investment is...

How to ‘Power-Up’ your Lead Count With Live Chat – Four Critical Tips To...

In some ways selling cars in the digital era can be similar to video game battles, except that it’s a real fight for deals,...

Context Matters

Tonality refers to how you use your voice to speak during your sales appointment. How you speak during your sales appointments will powerfully communicate...

Has Anything Really Changed?

Talk to any vendor and they'll tell you how important it is to change the way dealers do business. Talk to any dealer and they'll...

Top Performers Integrating Data To Drive Profitability

When Google announced its release of Panda – a search algorithm developed to generate quality search results and to help users find more relevant...

Top 3 Video Topics That Convert To Sales

Video is a spectacular, incredible tool for salespeople and dealerships alike to attract visibility and drive people onto the showroom. To maximize the power...

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Latest article

How to Create Buy-In for New Technology

As a dealer it's easy to get excited about new technology that promises to increase revenue, streamline processes or improve the customer experience. But...

How to Create a Mission Statement That Inspires Employees

As a business leader, what motivates you to wake up and go to work every day? If you ask many people why they start...

Buying a Car Takes Too Long. What are You Doing About It?

When it comes to buying a car, one of the biggest areas of frustration for consumers is how long it takes. From the back-and-forth...