Tuesday, November 13, 2018

Truly Successful People Never Set Small Goals

Anyone reading this is under the idea that setting goals is the key to success. Let me start by saying… I agree 100%! But somewhere...

Evolutionary, Not Revolutionary

What is happening with today’s customer experience is clearly an evolution, not a drastic revolution designed to overthrow the best practices of the industry....

5 Warning Signs your Dealership’s Online Marketing Provider is taking you to the Cleaners!

I spend a lot of quality time with auto dealers, and am often surprised at the state of their online marketing programs. Sometimes I...

Instinct is Failing the Car Business

Instinct is a powerful force; one that drives behavior and moves seat turtles toward the ocean after they hatch on the beach. ‘Trust your...
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Why Salespeople Don’t Take Action

The dreaded wait for the next ‘up’ is one of the most miserable feelings in the car business. Shifting weight from one foot to...

Money: An Echo of Value

As they walk toward you, the attractive, young-middle aged couple, they just look like they want your vehicle, they certainly appear to be able...

Giving Yourself a Raise

What could you, as the dealer, do to put more income in your own pocket? You sell a car and turn the customer over to...

Everything Starts With Sales

As we all know, hiring the right candidate for the job is easier said than done.  The first issue in the hiring process will be setting the...

30 Day Notice

An official complaint has been filed with the authorities on behalf of dealers that never received the 30 day notice that ups relocated their...

The Walking Lead

Do you see them? Although only a handful show up at our dealership they are surrounding us almost everywhere we go. Maybe they are dead...

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Latest article

Auto Dealers: Managing Costs for a Better Bottom Line

As vehicle inventory is one of the primary sources of revenue for a dealership, the purchase of those vehicles demands more focus from a...

The Foundation of Accountability

I’ve written and spoken extensively about accountability in the twenty years since we started our company, Learn To Lead: how to do it, why...

What Are You Doing to Grow as a Leader?

We spend a lot of time in our stores actively working. Spending time in the auto business focusing on sales, service, processes, policies, and...