Interview: The Power of Connected Marketing

I sat down with the co-authors of the new book, “The Power of Connected Marketing,” to discuss what “Connected Marketing” is and why it’s...
Article by Josh Mitchell

Stop Thinking Like a Dealer

August 8th-10th at the beautiful MGM Grand in Las Vegas I will be speaking at Digital Dealer 21. My subject is “Stop Thinking Like...

Don’t Be Left At The Advertising Alter – You Need To Be Engaged!

The Story of Pineapple Crush It’s a bold statement, but one the head man from Pineapple Crush stands by. “YOUR COMMERCIALS SUCK!” Welcome to the...

How Effective Is Your Advertising?

Advertising costs are one of the most substantial expenses incurred by any dealership. And often, one of the less audited. Whether this investment is...

How to ‘Power-Up’ your Lead Count With Live Chat – Four Critical Tips To...

In some ways selling cars in the digital era can be similar to video game battles, except that it’s a real fight for deals,...

Has Anything Really Changed?

Talk to any vendor and they'll tell you how important it is to change the way dealers do business. Talk to any dealer and they'll...

Top 3 Video Topics That Convert To Sales

Video is a spectacular, incredible tool for salespeople and dealerships alike to attract visibility and drive people onto the showroom. To maximize the power...
Dealer Solutions powered by IPD

Five Steps to Inspiring Customers With a Custom Mobile Strategy

These days, mobile marketing strategies are widespread. Fortunately, a plethora of options exist to reinvigorate old approaches. Modern consumers love their smartphones, and they’re...
Dealer Solutions Powered by IPD

Recognizing Social Opportunity in Your Dealership

It took years of trial and error for me to learn how to create a social media presence that helped make me my dealership’s...
Dealer Solutions Powered by IPD

Are You Realizing Your Internet Sales and Marketing Potential?

Amazing...Jim and Debbie Ziegler have done it again... They’re bringing this wildly successful seminar for Automobile Dealerships to Houston. You need to find out...

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How to Create a Mission Statement That Inspires Employees

As a business leader, what motivates you to wake up and go to work every day? If you ask many people why they start...

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When it comes to buying a car, one of the biggest areas of frustration for consumers is how long it takes. From the back-and-forth...

Network Problems? IT Assessments Offer Relief and Guidance.

Are information technology (IT) problems slowing your business down? If your dealership experiences frequent network crashes, slow Internet or complaints from employees about technologies...