The Principal’s Office – John Marazzi

Recently I found this story: “Over a leisurely lunch recently, a good friend lamented that he was “too busy” to read. I smiled. Our meal lasted an...

Remember: “It’s the Culture, Stupid!”

Many dealerships have an unhealthy addiction to silver bullets, contests, quick fixes and an array of flavors of the month in an attempt to...
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Maybe It’s Just Time To Get Real

As we enter into the next phase of summits, trade shows, conferences, coffee hours, or whatever you have planned to scope out the new...

Finding, Keeping And Motivating Great People

All businesses are always faced with the challenge of finding great people, training them and then keeping them. The challenges for auto dealers are...

Who’s Failing Who?

So I have a friend who called me up in late June and asked me for some help. His daughter, who had graduated college...
Dealer Solutions Magazine - Powered by IPD

Cell Phones, Brain Tumors and Rudeness

Every once in a while the old tired debate of whether cell phones cause brain tumors or not arises.  It usually ends with two...
Dealer Solutions Magazine - Powered by IPD

Boost Employee Engagement And Score Big With Today’s Highly Informed Customer

Today, dealership managers view poor employee engagement as one of their biggest challenges. Sales teams are suffering from a lack of motivation. That means...

Is Your Dealership In Conflict?

Here’s the problem at many dealerships; in our heads, we know what we want our people to be doing on a daily basis, but...

Training That Wasn’t

Have you ever really trained your people? I don’t mean some of this stuff that is out on the market that is purported to...

Think Twice Before Going Under The Knife

Let me say at the outset; I love BDCs. Like anything else though, there are efficient, productive models as well as ineffective ones. Like...

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Avoiding Automotive Digital Marketing Bull Hockey

Internet Directors and GMs are bombarded with automotive vendors nearly daily with solutions for their automotive digital marketing struggles. During my time as a professional digital...

Keep Employees Engaged with Work-Life Balance

Studies show that one of the best ways for companies to become more profitable is to have engaged employees. An engaged employee exhibits high...

The Theory of Dealership Evolution

Charles Darwin wrote that the "final cause of all this wedging, must be to sort out proper structure, & adapt it to changes", so that...