Rick Ricart – Keep It Simple

A lot has changed. I sometimes wonder how many people still consider this industry one that is, at heart, simple. There are more intelligent...
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The Principal’s Office – Corina Diehl

Everyone wants a great experience. Whether it’s for necessity, like visiting the grocery store, or for recreation, like going to the mall, is completely...

The Principal’s Office – John Marazzi

Recently I found this story: “Over a leisurely lunch recently, a good friend lamented that he was “too busy” to read. I smiled. Our meal lasted an...

The Principal’s Office – Matt Lasco

I spoke with Matt Lasco, Vice President of Lasco Auto Group, to talk about what’s most important to a successful Dealer Principal in 2014....

The Principal’s Office – Carla Cosenzi

Looking for real management advice about people? Your goal as a dealer principal is to create a culture at your dealership that makes people...

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Dealer Solutions Magazine

Anxiety in Automotive: Tips to Overcome & Succeed

You are at work, ready to approach a customer on the lot, and that sinking feeling of anxiety hits, stopping you in your tracks. I’ve...
Dealer Solutions Magazine

Average Joe

Clients are the #1 most precious commodity every business has. Without car buyers, there would be no dealerships. There would be no cars to service....

Social Media Etiquette for Car Dealers

Automotive social media marketing spans far beyond your dealership’s Facebook business page. Thanks to the rise in social media, many people now feel compelled to...